Compress to impress

Compress to impress

Increasingly on social media, we compress our message into the most condensed format possible. Maximising the limited resource of our reader’s attention, we try to get the maximum impact for minimum investment of their attention. But what consequences come of compressed information? Ths sntnc hs bn cmprssd by rmvng th vwls - This sentence has … Continue reading Compress to impress

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